Thanks to the FEDER fund which is a European fund aims to strengthen economic and social cohesion in the European Union by correcting imbalances between its region, the Beer Palace in Brussels was created.
The purpose of the project is to create a new cultural, commercial and tourist center around Belgian beer in the Stock Exchange building in Brussels.
I interviewed some of the clients, we can sum up the comments with those three quotes
– “It is not just a bar, Europe doesn’t finance bar ! Here, what is really important is the idea to preserve and show our culture“
– ” Beer in Brussels and in Belgium is sacred, it is monks people who grew the beer. Beer is a huge culture part of Brussels, people gather around it“
– ” Here is an important place for two reason, first one is the location. We are located in the Old Stock Exchange monument. Second the theme, the Beer. Both are really important in the history of Belgium and in the heart of Belgian citizen“